subscription box

I get this question a lot: How do you decide what to put in your subscription boxes?  Well, it's easy! I simply put the things I absolutely love inside each mailing. Buuuuuuuut, each individual item selected also has to be relevant to industry trends and achieving physical results. I test EVERYTHING on myself first, research the item profusely and determine whether it is something that will enhance the lives of my subscribers but also immediately win them over as they're opening the box. I want them to come to expect great surprises and not be able to contain their excitment and curiosity from the minute the box is delivered. So, even though it's easy...it's also very hard. It's the reason why my team takes 3 months to plan and design each mailing. Just figuring out the theme of the box can take a while, too, because I want to come up with something that will resonate with my subscribers. I realize that it's a box based on the things I personally love and use but I...

Let's talk about summer. Right...it's not officially here yet, but it's time to prep. I know you know what it feels like to try on that new bikini or pair of short shorts. Your body kind of rejects it, right? It's like the hottest summer essentials that every magazine is telling you to buy suddenly feel more unforgiving than necessary. But that's quickly fixed. It's just a matter of thinking ahead. There's a transition period we have to go through. If you embrace it, your skin won't seem as pale and you won't be as hesistant to show off your figure. Layers be gone! Trust me, I go through this every year myself and it's the reason I decided to tackle the problem with my newest Quarterly Box #MIZ15. I want every woman to love her summer body at the start of summer. I mean, why can't that be possible, right? Personally, I've made up my mind to feel INCREDIBLE from Day 1 and I'm inviting you to join me. I've chosen amazing products for the Mizzfit Box inspired by recent...

This blog post has been sitting in my blogging queue for a few months now and has even accidentally posted a few times, ooops! The truth is that I was so busy working on my current Quarterly Box #MIZ15, which ships out at the end of this week, that I kept putting off writing this. I started the blog post 3 months ago. Shame on me. Bad blogger, bad! The subscription box that I curate for Quarterly Co is inspired by my lifestyle and love for fitness. It is my passion project and a top priority for me. Until it's under wraps and finalized, sometimes I don't have a second to breathe. It's imperative that the finished product is just the way I imagined it (or way better) before it ships out to women across the world. With that said, I can comfortably share that curating a subscription mailing or what we call a "subbox" for short, is a lot of work. But it's also a whole lot of fun too! If you're juggling different jobs or a few operations within your business (like me), it...

#MIZ12 is shipping out in just a few days and I'm sharing SPOILERS! As you might already know, the theme of the box is GYMSETTER. I blogged about why I chose this theme and announced the Golden Ticket prize that comes with it RIGHT HERE! I honestly can't wait to see who wins. I hope it's YOU! Because then I get to meet you! We also decided to add some smaller Golden Ticket prizes to the pot. Heard of Fleeps? They're funky flip flps with an ankle-wrap closure that you can customize with color. Have you ever lost a flip flop while wearing it--as in, it flew backwards off your foot? It happens to me all the time when I'm walking fast or rushing somewhere. This won't happen in Fleeps because of the ankle-wrap but the true draw is how cute they are! Before I get into #MIZ12 Quarterly Box spoilers, I want to share this unboxing for #MIZ11. I like to give people who aren't subscribed yet a look at what goes into my Quarterly Boxes and how I put them together. There's meaning...

Itching to get to NYC? Well, now's your chance because I'm giving away a weekend escape at the Bryant Park Hotel as the Golden Ticket prize in my next Quarterly Box #MIZ12! Watch the video above for details about this NYC weekend getaway prize. If you're already subscribed to my Quarterly Box, have no fear, you're entered to win. If you're new to my Style Up 2 Shape Up box, you can read all about it HERE and sign up to get it HERE. Every box (shipped 4x/year) is packed full of trending wellness products and innovations catering to women who like to work out or who are aspiring to live a healthier lifestyle. I spot and report on health & wellness trends for a living. What you're getting inside my Quarterly Box is a curation of my favorites. The ones I use to stay in shape and in style, which in turn keep me movitated to stay the course. Now, back to the Golden Ticket prize because I can't wait for you to win it. Your weekend will commence by checking into a...

My newest Style Up 2 Shape Up Quarterly Box is ready to ship out! It's called SPRING 'LEAN AND DECLUTTER YOUR FIT ROUTINE and it's set to be delivered around May 20th. To tell you more about the box (tagged #MIZ11), I've decided to answer questions sent to me by Quarterly Co and Mizzfit readers. 1. What's the theme for #MIZ11?  Can you explain why you chose this? Spring is always that time where we clean out and clear away the dust and clutter in our lives. I recently cleaned out my clothes and shoe closet and ended up throwing a bunch of stuff away and donating the rest. Afterwards I felt lighter, more focused and organized. Have you ever thought about Spring cleaning your fitness routine too? I'll admit, I didn't start until the last year or two when I realized I was accumulating too much stuff. I have a chest full of fitness gear and equiptment in my apartment, and OMG, the things I found inside of it had me rolling on the ground. Like, cheesy fitness dvd's that...